Catalogs

Product Catalog – as a Sales ToolDo you explain everything to the client by hand at the moment of sale?Want to make sales simpler and more effective while earning more profit?Agree that the more meetings you hold with a client, the higher your profit should be, right?It would be great if your company's products or services were easy to present to a potential buyer at a personal meeting. To achieve this, a wide range of goods and services needs to be gathered into a catalog that looks presentable and inspires trust, thereby helping to sell and increase income!A product catalog is a sales tool. With a catalog, your company's potential client easily gets familiar with the list of products and makes a choice, while the salesperson can present all the necessary products to the client without missing anything. After the presentation, the catalog stays with the client, and they can refer back to it at any time to place a new order for your product or service.Let's look at 4 main ways catalogs are used:At personal meetings,
At exhibitions,
In showrooms and sales floors
In mail campaignsIf a catalog isn't being made for handing out at exhibitions, but for use in a showroom or for sales at personal meetings, then a plain, unrefined catalog is bad form, and instead of closing a deal you may lose the client.Producing catalogs involves several main stages:Preparing the catalog's design layout;
Printing the catalog;
Assembling into finished products.
Additional finishing work can be done if needed, such as: lamination, foil stamping, embossing, and others.
More about these stages:Product catalog design
If you already have a ready-made layout that doesn't need edits or revisions, we get straight to producing the catalog. Just come to our office with the layout to see the print shop manager, who will process your request and help you choose the optimal printing method for the catalog and its further processing based on print run, your preferences, and budget.If there's no electronic layout, "Aladdin Print" handles the design of product catalogs. Our experienced designers will help present your company's product or service in the most advantageous way, taking into account all the specifics of your business field. The designer will factor in all your preferences and prepare a quality layout. Print shop managers will help you choose the optimal printing method for the catalog and its further processing based on print run, your preferences, and budget. Keep in mind that Aladdin Print designers work by appointment, so book a time before visiting us.This can be done in two ways:Online – send a request with a technical brief to zakaz@aladdin-print.ua or contact us at 057-717-09-99
Offline (a more comfortable way for a catalog than online) – come to our office for a more detailed task discussion, see print samples, decide on the material and production method for the catalog, and book a designer.Printing product catalogs
As a rule, catalogs are printed on coated glossy or offset paper of various densities. Depending on the number of copies ordered, we offer different types of printing.Full-color rush printing of catalogs is done digitally using industrial laser printers. We can produce the full print run or just a single proof copy so you can evaluate the quality of our printing and make sure "Aladdin Print" delivers worthy product quality. Offset printing of catalogs takes considerably longer (a minimum of 7 days) and is more difficult to color-match. Offset printing suits cases where an economical option is needed for large volumes.If you need urgent printing and production of catalogs, we'll not only complete the work in the shortest possible timeframe, but also deliver the print run to the required address in Kharkiv or via delivery services if needed.The "Aladdin Print" print shop produces and prints product catalogs for handing out at exhibitions and for use in showrooms, stores, or active sales work.Assembling product catalogsThe binding method for a catalog depends on its content and page count. Main catalog binding methods: metal staple, metal spiral, plastic spiral, eyelets, thermal binding (in the form of a soft-cover book), exclusive hand binding (handmade).Finishing the product catalog
Post-print processing gives the finished product a more aesthetic look and durability. At Aladdin Print, you can add foil stamping or additional folding to give the finished products a more presentable look. You can also apply spot varnish or cover it with a 3D-effect film. Page lamination is also recommended — it protects the paper from damage, gives a higher-quality look, and greatly extends the catalog's service life. Print shop managers will select the optimal film thickness and suggest aesthetic finishing treatments for the catalog.So, as you can see, catalogs can vary, and each type can, to some degree, be genuinely useful for you. Aladdin Print will help you no matter which type of catalog you choose.[order_block]